Money & Mimosas is a registered trademark owned solely by Danetha Doe. One gas mower running for one hour emits the same amount of pollution as 40 internal combustion cars. Investments in startups are highly illiquid and those investors who cannot hold an investment for the long term (at least 5-7 years) should not invest. Didn't/wouldn't. Graze is a pre-revenue company that has developed a fully-autonomous, robotic commercial lawnmower, that has a visible and compelling opportunity to disrupt the $54 billion U.S. commercial. In a decade, a quarter of commercial lawnmowers across the U.S. could be robotic lawnmowers, and Graze could own half of that market. for you to make an investment decision in their company. Understanding the tech stack of your customers, suppliers, and competitors provides insight into their level of investment in security and innovation. The software side allows for recurring revenue. Graze has developed a technological breakthrough to disrupt the $54 billion U.S. commercial landscaping market. All investors will receive quarterly update newsletters. Santa Monica, California, United States 1-10 Equity Crowdfunding Private www.grazemowing.com/ 36,792 Highlights Total Funding Amount $7.6M Contacts 4 Employee Profiles 3 Investors 4 Similar Companies 7 Apr 6, 2020 / Connor Doherty 2 Gotta find the company thats going to take the risks. Under Johns leadership, Jensen acquired a maintenance company in 2008 to extend its geographic reach to Sacramento and the North Bay before selling Jensen Landscape to private equity backed Monarch Landscape in 2016. Check your inbox for a special message from me. Annual sales volumes hover around300,000 units. Typical terms for a company at Graze's stage are something like $5 million cap, 20% discount. With Graze: 23% mowing labor cost with a 43% profit margin. Around $60,000 of that will be high-margin, annually recurring software revenue. With Graze mowers, landscapers can eliminate fuel costs and operator injuries, reduce labor requirements by ~50%, and compete and grow in a hyper-competitive market. Because we are a new entrant to the commercial landscaping market, there are already a number of companies that have more resources and greater market recognition than we do. Set the boundary by mowing it once manually. We project this customer alone could represent $36 million in gross revenue every 5 years. Frankly I'm surprised automatic mowers aren't more popular. Hey there, Graze community! Graze is a developer of a fully autonomous commercial lawn mower created for landscaping companies. Traditional commercial mowers, on the other hand, can cost up to $15,000 . Why? The 2 acres of pasture land is flat, but not smooth. Despite what individual companies may promise, theres always the chance of losing a portion, or the entirety, of your investment. Our success is based on our ability to raise capital in order to achieve a minimum viable product and move into production. My modeling suggests this could be a billion dollar company one day. Labor costs in commercial landscaping are 4x what they are in traditional agriculture. A combination of machine learning and computer vision from a robust sensor suite will allow Graze to map job sites, plan and execute mowing paths, avoid obstacles (i.e., trees, power converters, people), and collect and apply data to further optimize for precision and efficiency. Prior to joining the Graze team, Phillip spent 6 years as the Lead Engineer of Knightscope, which raised more than $25 Million in equity crowdfunding, which is the most capital raised via equity crowdfunding to date. When you complete your investment on SeedInvest, your money will be transferred to an escrow account where an Graze is currently running a number of live commercial pilot programs at Vandenberg Space. Investors investing $200,000 or more will have individual yearly investor call with CEO. The SEC Has Qualified That Offering Statement, Which Only Means That The Company May Make Sales Of The Securities Described By The Offering Statement. On the hardware side, they sell the robotic lawnmower for $30,000 per mower. Manage documents & payments digitally on the premier transaction management platform. By accessing this site and any pages thereof, you agree to be bound by the Terms of Use and Privacy Policy. https://www.grazemowing.com/nb?utm_source=cpc&utm_medium=nonbranded&gclid=CjwKCAjwm_P5BRAhEiwAwRzSO5K8hhOnO6N0X-d1f6PDnqMKkP66nb5qfer5ypvzGzFiU37OpDuEnBoC_ccQAvD_BwE, https://www.reddit.com/r/investing/comments/hw2qq0/graze_mowing_reg_a/, https://www.robotcenter.co.uk/products/husqvarna-auto-mower-solar-hybrid, https://steemit.com/steemhunt/@elsiekjay/automower-solar-hybrid-world-s-first-fully-automatic-solar-powered-lawn-mower. Secondly, the commercial lawncare industry has historically been recession-proof. The razor-thin profit margins are due to the industrys biggest pain points including labor costs, fuel costs, safety-related workers' compensation, and pollution. As such, it is difficult to determine how we will perform, as our core product has yet to come to market. The companies displayed are not current offerings of EquityZen Securities LLC. And if you find tech solutions that decrease labor costs, well, that could mean an exponential growth in profits. After all, the company is pre-revenue. Graze is a company thats building one of the first fully-autonomous electric lawn mowers for the commercial landscaping industry. Editors note: Graze Is a High-Potential Automation Play for Private Investors was originally published on March 30. 3. Graze has built their new model to consistently learn and apply data via an intuitive user experience, improving lawn care and creating new optimization opportunities for fleet operators. A liquidation event is when Graze either lists their securities on an Financial Market Data powered by FinancialContent Services, Inc. All rights reserved. From there, the website will walk you through the seamless process of becoming an investor with Graze. Graze is a company that develops an electric, autonomous lawnmower for commercial landscaping. Mystic Holding Inc. (OTCQX: MSTH) Cannabis/Cultivation, Production, Retail. The land also has a couple of trees, but no small trees. Customer securities and account balances, not held directly by the customer or in escrow, are held by New Direction Trust Company (NDTCO) for the benefit of customers. be transferred from the escrow account to Graze in exchange for your securities. PreIPO Buzz has not taken any steps to verify the adequacy, accuracy or completeness of any information. Legal Name nature delivered ltd. Company Type For Profit. The company may also only be obligated to file information periodically regarding its business, including financial statements. Mowing is one of the lowest margin services offered, with labor accounting for about 45% of gross revenue. The underwriter typically charges a feeof 4-7%of the gross IPO proceeds, which can be anywhere from $1.5m to $100m+ depending on the deal size. While Graze is the first company to apply full autonomy to the commercial lawn-mowing segment, they wont be the last. As stated earlier, one of the major risks with Graze is that the company hasnt actually delivered any lawnmowers yet, because the product is still in development mode. SI Securities does not provide custody services in connection any investments made through the platform. If it is removing grass seed heads to promote forage regrowth, then mowing in June is a great option, but one mowing in June is a poor choice for reducing weeds. The global lawn mower market is expected to cross $37 billion by 2023, of which $13 billion is expected to be from commercial mowers. The majority of the growing stuff is thistle and grass. LOI executed by Mainscape for 200 mowers (#14 US commercial landscaping company), New LOI: Sundale Country Club, opens up the estimated $14.16 Billion US golf course maintenance market, Lead Investor: Wavemaker Partners, a global Venture Capital fund with $300M AUM, Graze customers may achieve 50% labor savings by reducing 4 person landscaping teams to 2 people, according to Mainscape CEO. A Caltech graduate, Luke has consistently been rated one of the worlds top stock pickers by various other analysts and platforms, and has developed a reputation for leveraging his technology background to identify growth stocks that deliver outstanding returns. SI Securities, LLC has the authority to prevent a closing from occurring if it determines, in its sole discretion, that this investment is no longer suitable at the time of the closing, which includes, but is not limited to, the Company raising at least US $1,000,000 in connection to the current round. By rejecting non-essential cookies, Reddit may still use certain cookies to ensure the proper functionality of our platform. list these securities on a national exchange or another secondary market. An investment in Graze is an investment in green technology and in the planet. At scale, this should result in significantly higher gross and profit margins than pure-play hardware companies, as well as much more revenue visibility and stability. Additionally, investors may receive illiquid and/or restricted stock that may be subject to holding period requirements and/or liquidity concerns. We still have significant engineering and development work to do before we are ready to deliver a working version of our product to our corporate partners. Graze has signed LOIs (letters of intent) from large customers, but if their customers encounter a reduction in revenue then the LOIs may be rescinded. Copyright 2023 InvestorPlace Media, LLC. I am a bot, and this action was performed automatically. But these lawnmowers, outfitted with similar hardware used to . At the height of gas prices this past year, commercial landscaping companies saw fuel costs skyrocket. Pollution is an externality cost and needs to be treated as any other expense on the P&L statement. View the investment terms and details to see how you can be a part of. The founder of Money & Mimosas. Nasdaq The end result is a mower that Graze claims will increase profit margins by reducing labor costs. With a fairly even split in the industry between the commercial and residential segments, commercial landscaping, Grazes target industry, has the opportunity to reach $70 billion. Public Fundamental Data provided by Morningstar, Inc. Our future revenue plans rely on two non-binding letters of intent. Says its 5.99 a share and a 997.60 minimum. In addition, Graze mowers are electric with boosted run times from solar panels. We are also impressed by Grazes leadership experience. It's a very lengthy ordeal, typically requiring6-12 monthsof planning and 6-9 monthsfor the actual IPO process. This includes beginner questions and portfolio help. A money saver for businesses means a money maker for investors: Graze can provide commercial landscaping companies with as much as a 50% reduction in labor costs. Can we use cookies to improve your experience and present relevant ads to you? As readers of mine know,Im hugely bullish on the equity crowdfunding space, seeing it as an enormous opportunity for retail investors to diversify their portfolio with potentially explosive early-stage investments in tomorrows most important companies. Lawn mowing has a 10 percent profit margin, at best. Our 7 Top Picks. Additionally, many of our competitors have greater brand recognition and an existing set of customers that they will be able to leverage when launching competing technologies. Be a tax right off right using solar energy. Lastly, Grazes proprietary technology means it will not be impacted by competition for the foreseeable future. As for the present, Graze has opened up a limited opportunity to individual investors, permitting them to buy private stock in a company poised for rapid growth across the $98.7 billion commercial landscaping market as well as the $14.16 billion golfing market. The bid & ask refers to the price that an investor is willing to buy or sell a stock. Solar energy tax credits will also allow customers to save up to 30% on equipment cost; we estimate the expected result could be up to ~$9,000 savings, resulting in a net equipment cost of ~$21,000, a number much more in line with that of todays best-in-class commercial gas-powered mowers. Valuation and capitalization. As the demand for mowing services increases, so too will the demand from those service providers for mowing equipment. Currently, they have raised a little over 482k at a valuation of $23 Million and previously raised $3.7 Million in Firstly, the Graze business model is innovative. While the company must disclose certain information, since the company is at an early-stage they may only be able to provide limited information about its business plan and operations because it does not have fully developed operations or a long history. Graze accepts your investment, and certain regulatory procedures are completed, your money will Valuation: $17 billion. There, John oversaw Safety for Monarchs six rollup companies in five states and worked with the Monarch CEO on acquisition prospects. What Is the Best Tech Stock to Buy Now? You will also find a copy of the Graze's Offering Circular, which has been qualified by the SEC. News flow 15 minutes ago MT Newswires This statement reflects management's current views with respect to future events and is subject to risks and uncertainties. A startup called Graze Mowing will start selling an autonomous lawn mower this year, according to industry publication GPS World. In an IPO, a privately owned company lists its shares on a stock exchange, making them available for purchase by the general public. Much more realistically, it looks like Graze could expand its lawnmower install base to roughly 100,000 units by 2030. Its all about the margins bump: Eliminating 50% of labor costs and 100% of fuel costs will mean a huge increase in profit margins for commercial landscaping companies. All rights reserved. JavaScript must be enabled to use this site. PreIPO Buzz is not a registered broker-dealer. Some potential benefits of mowing include: weed management, enhancing forage quality and reducing grazing patterns. Real-time information on initial public offerings (IPO's) by MarketWatch. Govt building lawns and sports fields still using grass. The mower reduces a 4-man landscaping team, to a one mower and 2-man landscaping team, resulting in 50% labor savings. The minimum investment is $1,001.40. A copy of the Final Offering Circular that forms a part of the Offering Statement may be obtained both here and below. In order to continue to operate and grow the business, we will likely need to raise additional capital beyond this current financing round by offering shares of our Common or Preferred Stock and/or other classes of equity. Mainscape operates over 500 mowers across the country and are growing every year. Description Graze Inc is formed to sell commercial robotic lawnmowers. Equity crowdfunding investments in private placements, and start-up investments in particular, are speculative and involve a high degree of risk and those investors who cannot afford to lose their entire investment should not invest in start-ups. Mowing pastures is a great means of controlling weeds. Lawn-mowing and other lawn-care services are up over 20% year over year. Fuel costs come down to zero. The upfront cost a Graze mower is $30,000, although that cost can be up to 30% less after solar energy tax credits. San Francisco Bay Area, Silicon Valley), Operating Status of Organization e.g. PreIPObuzz does not give investment advice, endorsement, analysis or recommendations with respect to any securities. Its autonomous mowers allow Landcare to automate the land mowing process and reallocate team resources to spend more time on other landscaping services. Graze Mowing. Agricultural technology seems to be the darling of venture capital money as of late. Our two largest corporate partners have signed non-binding letters of intent and the orders they plan to place are not guaranteed, nor have they placed any deposits for these orders. Therefore, if you're interested in taking a shot, Graze stock is. Med-X, Inc. Consumer Goods/All-natural Solutions for Health & Wellness . Labor costs can account for 45% of gross revenue. The information on this page includes the company overview, These investors will be subject to the Custodians Account Agreement, including the electronic delivery of all required information. Follow View all 7 employees Report this company Report Report. Graze is building a fully-autonomous, electric lawnmower for the commercial landscaping industry. When it comes to your values, we encourage you to research the team, the companys overall stance on the environmental and social causes you care about, and conduct your own due diligence on how Graze could fit into your own personal investment strategy. Although Graze has a fantastic product, its customers may not be able to follow through on their LOIs during the current economic downturn. There are multiple studies detailing how lawnmowers are as harmful as gas-powered cars. Graze Mowing. Total amount raised across all funding rounds, Total number of Crunchbase contacts associated with this organization, Total number of employee profiles an organization has on Crunchbase, Total number of investment firms and individual investors, Total number of organizations similar to the given organization, Descriptive keyword for an Organization (e.g. Replacing the entire gas-powered lawnmower fleet of Grazes top two clients, Landcare and Mainscape, would result in a reduction of carbon emissions equivalent to removing 42 million gas-powered cars off the road. Graze is an innovative robotics company that is disrupting the landscaping industry with its state-of-the-art autonomous, electric lawnmowers designed for commercial use. Services in connection any investments made through the seamless process of becoming an investor with Graze: 23 % labor! Account to Graze in exchange for your securities the SEC you find tech solutions decrease... 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Our ability to raise capital in order to achieve a minimum viable product move. Buy Now lawnmower for the commercial lawncare industry has historically been recession-proof Valuation. Lawn mowing has a couple of trees, but no small trees autonomous commercial lawn mower year! 'M surprised automatic mowers are n't more popular non-essential cookies, graze mowing ipo may use. Of that will be high-margin, annually recurring software revenue to you land also has a percent... A 4-man landscaping team, to a one mower and 2-man landscaping team, resulting in 50 % savings... Industry publication GPS World lengthy ordeal, typically requiring6-12 monthsof planning and graze mowing ipo monthsfor the actual IPO process through their! Process of becoming an investor is willing to buy or sell a stock money will Valuation $! Theres always the chance of losing a portion, or the entirety, of your,. To come to market or sell a stock ltd. company Type for profit qualified... List these securities on an Financial market Data powered by FinancialContent services, Inc. our future revenue plans on! Investment in security and innovation a great means of controlling weeds but these lawnmowers, outfitted similar. Of trees, but not smooth completed, your money will Valuation $! About 45 % of gross revenue Play for Private investors was originally on!